Peter Moss. Peter Moss.

Creativity in printed advertising - Part 2: The illustration revolution

Part 1 of this article on creativity in printed advertising covered the early period from the 1890s to the mid-1920s when photogravure and colour brought remarkable advances in the ability of such advertising to engage and attract readers. Here in Part 2 we cover the advent of even bolder imagery up to the early 1930s…

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